As a global, community centred brand, SEVENFRIDAY feels committed to take social responsibility. To support the courageous people in clearing the fields and demining Laos we launch the #freetowalk project to raise awareness and launched the M1/05 to raise much needed funds.
100% of the sales of each M1/05 FREEDOM Limited Edition (100 pieces) goes to support Handicap International, clear landmines in Laos so the people there can be #freetowalk, free from danger and free from fear.
1 watch sold = demining an area equivalent to 4 tennis courts
100 watches sold = demining an area equivalent to 20 football pitches
Please support this project, by uploading your own #freetowalk video on social media or purchase one of the 100 M1/05 watches here