About us

SEVENFRIDAY is a global lifestyle brand that designs, manufactures and sells industrial inspired watches, bracelets and sunglasses for individuals around the world who live everyday like it’s Friday #liveSEVENFRIDAY.

Headquartered in Switzerland, SEVENFRIDAY is global network of best-in-class partners in 90 countries, more than 700 points of sale and a multi-cultural, multi-national team of experts in design, operations, logistics and administration driven by a commitment give fans and friends a true #liveSEVENFRIDAY experience online and in-store.

The unique #liveSEVENFRIDAY gastro/retail concept dubbed SEVENFRIDAY Space has been welcoming fans and friends from near and far since it first debuted in Jakarta in 2016. SEVENFRIDAY Spaces in Taipei, Hong Kong, Kuwait, Zurich, Singapore and Xian and openings in Dubai and Malaysia coming soon.

Online, the #liveSEVENFRIDAY movement has a loyal following of more than a million fans and friends on Facebook, Instagram, Twitter, WeChat and Weibo.

Offline, fans and friends gather for the SEVENFRIDAY Games – the annual Olympic style competition, organized for the first time in 2014 in St. Moritz. With 2018 marking its 5th year, the SEVENFRIDAY Games is our premiere event on the calendar and the perfect example of #liveSEVENFRIDAY. Always a new location with a new experience, always a new set of Games activities, always #liveSEVENFRIDAY.

Discover the industrial inspiration behind our products, exclusively, on Stories  

Get in touch

SevenFriday AG


Staffelstrasse 10
CH-8045 Zürich

+41 (0)44 542 92 02

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